Rolf Habben Jansen (CEO of Hapag-Lloyd AG) Photo credit: Hapag-Lloyd

Liner shipping giant Hapag-Lloyd opened a new office in Romania, a country having direct access to the Black Sea and being an attractive growth market because of its strategic position in Eastern Europe.

Located in Bucharest, Romania’s capital and economic hub, the new Hapag-Lloyd office consists of 21 staff members.

Strategically situated, Romania offers direct access to Central, Eastern and Northwestern European countries via the Danube-Black Sea Canal. 

With the port of Constanța, Romania also provides an important hub port for container traffic in the Black Sea region. Hapag-Lloyd currently offers one direct weekly service to and from the port of Constanța.

In recent years, Romania has reached one of the highest growth rates of all EU members and has garnered sizeable investments from multinational corporations and other EU countries alike.

By volume, the most important commodities exported from Romania are timber and wood products, automotive products, tires, machinery, steel products, and paper. On the import side, consumer goods, construction materials, natural rubber, and foodstuff are most prominent.

“Romania is an attractive growth market with an important port and good hinterland connection via road and rail. This new office in the capital Bucharest aligns with our strategy to grow in key markets,” said Juan Pablo Richards, Senior Managing Director Region South Europe at Hapag-Lloyd.